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Free research papers and essays on topics related to: colgate

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  • Colgate In Argentina - 2,238 words
    Colgate In Argentina Introduction Colgate was founded in the United States in 1806 and for the first 100 years, its business focus was only there. However, in the very early 1900's, the Company began a very aggressive expansion program that led to the establishment of Colgate operations throughout the world. Today, Colgate-Palmolive is a $9 billion company, marketing its products in over 200 countries and territories under such internationally recognized brand names as Colgate, Palmolive, Ajax, Fab, and Mennen as well as Hill's Science Diet and Hill's Prescription Diet. Colgate Total is considered the greatest evolution in toothpaste since the introduction of fluoride. This highly effective ...
    Related: argentina, colgate, development strategies, urban areas, performing
  • Colgate In Argentina - 2,186 words
    ... hoose to market Colgate Total toothpaste in 4.2, 6, and 7.8 ounce squeezable tubes. Considering that 84.5 percent of Argentines live in urban areas, Colgate-Palmolive could achieve greater economies of scale and better measure correlation between promotions and sales by distributing Colgate Total through larger, more modern grocery store chains located in densely populated, cosmopolitan Buenos Aires and Southern Santa Fe. As stated earlier, Colgate-Palmolive should market Colgate Total toothpaste to younger, married, middle class, Argentine women to fulfill their needs for value (longevity of product benefits requires fewer brushings per day than regular toothpastes to achieve similar be ...
    Related: argentina, colgate, wall street journal, competitive advantage, profit
  • Arctic Power A Case Analysis - 1,286 words
    Arctic Power - A Case Analysis ARCTIC POWER - A CASE ANALYSIS CURRENT SITUATION It is the summer of 1987. Arctic Power laundry detergent has contracted with the consulting firm of Smith and Jones, LTD to assist Arctic Power in determining their strategic direction and their product positioning. BACKGROUND AND HISTORY Arctic Power, a laundry detergent specially formulated to clean in cold water, is part of Colgate-Palmolive Canada family of products. Colgate-Palmolive Canada is a wholly owned subsidiary of the multinational corporation Colgate Palmolive. In 1986 Colgate-Palmolive had worldwide sales of $4.9 billion with profits of $178 million, with Colgate-Palmolive Canada having sales of $2 ...
    Related: arctic, case analysis, external analysis, current situation, senior management
  • Arctic Power A Case Analysis - 1,364 words
    ... .6 3.5 3.3 3.2 Removing tough stains 3.0 3.1 2.8 3.3 3.0 2.7 2.7 Being a good value for the price 3.1 3.1 3.3 3.1 2.8 3.0 2.4 Cleaning well in cold water 2.4 2.3 2.6 2.5 2.4 2.3 1.9 Competitive Analysis CPC's competitors consist of two large consumer packaged goods companies: Procter and Gamble--with annual sales exceeding $1 billion, and Lever Detergents--with annual sales in excess of $400 million. Both are subsidiaries of multi-national firms. Each firm has talented and experience marketers, but they compete in a low-growth market where increased sales could be achieved only by taking market share from competitive brands. While Tide and Arctic Power are equivalent brands in terms of c ...
    Related: arctic, case analysis, competitive analysis, environmental analysis, industry analysis, internal analysis
  • Arctic Power Canada - 1,542 words
    Arctic Power Canada Colgate-Palmolive Canada Arctic Power Detergent Introduction The Canadian laundry detergent market is mature, very competitive and dominated by three major consumer packaged goods companies, one of which is Colgate-Palmolive Canada (CPC). Arctic Power is CPC's top-of-the-line offering in its laundry detergent line. Arctic Power is specially formulated for washing in cold water. The detergent has risen in market share from 4% in 1981 to 6.5% in 1986, and the Senior Product Manager has established a goal of reaching 12% market share by 1996. Problem Definition Linda Barton and Gary Parsons face two problems. First, they must determine whether to continue developing the bran ...
    Related: arctic, canada, eastern canada, contribution margin, advertising campaign
  • Cosmetic Animal Testing - 2,180 words
    ... l save money as well as lives of animals.(abstract) Another popular alternative is the use of corneas from eye banks. This, of course, replaces the Draize test. (Shah, abstract) The following are some more effective alternatives given in issue 2 of the All for Animals Newsletter: Eyetex: A test-tube procedure that measures eye irritancy via a protein alteration system. This replaces the Draize test. Skintex: A test-tube method to access skin irritancy that uses pumpkin rind to mimic the reaction of a foreign substance on human skin. Epi pack: Uses cloned human tissue to test potentially harmful substances. Neutral Red Bioassey: Cultured human cells that are used to compute the absorption ...
    Related: animal research, animal testing, animal welfare, cosmetic, testing
  • Elogistics - 1,939 words
    E-Logistics Is E-commerce Creating a More Efficient and Effective Logistics Industry? Electronic commerce has revolutionized not only the way goods are sold, but how they are delivered. Customers demand products delivered at very high speed with complete order flexibility and convenience. Moreover, today's online customers want to be able to track their order instantly, from the moment they place an order until the moment they receive it at their doorstep. With all new technologies customers became smarter. They want to be able to re-route shipments, determine delivery costs and time in transit, and break up their orders for multiple shipments to different addresses. All this implies that th ...
    Related: business today, last year, third party, myriad, fedex
  • Ethology - 1,077 words
    Ethology The biological study of animal behavior is called Ethology. All behavior is a reaction to a stimulus. John B. Watson influenced animal behavior in the twentieth century. He published a book in 1924 called Behaviorism. Jakob von Uexkull and O. Heinroth started a school that taught about animal behavior. There are two categories of animal behavior: "genetically determined" or "environmentally determined." Animal behavior is the different ways that animals do different things, such as hunting. An example of this would be how a lion hides in the grass to hunt their prey. Some of these are instinct or they must learn from their parents or the hard way. Examples of animal behavior When a ...
    Related: human beings, first year, procter & gamble, squibb, johnson
  • Is A Womans Place In The Home - 1,769 words
    Is A Woman's Place In The Home? Is A Woman's Place in the Home? Glynis R. Hay Rickards Is Woman's Place Is In The Home? I glanced at my watch; it was 3:30 p.m. I logged off the computer picked up my car keys and signaled to my boss. He knows the meaning of that familiar signal. It means I am dashing off to pick up my kids (ages 10 and 13) from school. After picking them up I will take them home and leave them to perform the familiar routine that they have been practicing for years. First they will have their bath, then take the microwave able containers with the specific day labeled from the fridge, placed it in the microwave oven, have their dinner, complete their assignments then head to t ...
    Related: economic growth, glass ceiling, care center, fulfillment, worthwhile
  • One Fat Englishman - 1,920 words
    One Fat Englishman 1. One Fat English Man 2. The author of the novel is Kingsley Amis, copyright 1963. 3. Kingsley Amis was a British writer from England. 4. Major Characters Roger Micheldene is the man the book focuses primarily upon. He is "a shortish fat Englishman of forty (6)" and a publisher. Of the seven deadly sins Roger considers himself to be gluttony, sloth and lust. He considers himself most qualified in the sin of anger (8). He is so fat that his hips have fused together and he is forced to wear a brace. He also drinks excessively and uses Snuff. His drink of preference is gin with water added and no ice. He has a wife in England, but still enjoys interludes with women. His char ...
    Related: lecture notes, coca cola, roman catholic, stature, mild
  • One Fat Englishman - 1,928 words
    ... 90)." Amis is speaking through Rogers thoughts and satirizing American culture. Next Roger is supposed to speak before a large group of people about the publishing industry. However he is very distressed to find that his research and carefully formulated speech is missing. However, the committee still wants him to speak, they try and talk him into giving an impromptu speech but he will not. He wanted to speak marvelously to impress Helene, but refused to speak impromptu out of anger over the thought that Arthur had stolen his work and placed a comic book in its place. He comments, "If you think Im going out there to give those people a fifty-minute impromptu chat youre doomed to disappoi ...
    Related: point of view, english language, major themes, woman, overweight
  • The Greatest Scientific Fraud - 1,538 words
    The Greatest Scientific Fraud Miriah Killam Writing 122 David Rothgery October 12, 2000 The Greatest Case of Scientific Fraud I have been told I have a beautiful smile, and I once thought it was true. It is big and quick, the kind that flashes across a whole face to reveal pearly whites. The sad truth is, I have become slower to show my Colgate smile as I have watched the most important part of a smile, my teeth, become less and less dazzling. For years I couldn't understand; I brushed twice a day, flossed once a week, stayed away from staining beverages, and I didn't smoke. My dentist attributed my brittle teeth to the fact that I have some Native American heritage, and they are known to ha ...
    Related: fraud, more prone, last year, alcohol consumption, radiation
  • Tuesday, February 15, 2000 - 1,693 words
    Tuesday, February 15, 2000 Focus on Ethics Can Curb Cheating, Colleges Find Behavior: Academic dishonesty is rampant, but students will respond to higher standards of integrity, a study shows. By KENNETH R. WEISS, Times Education Writer Copyright 2000 Los Angeles Times DAVIS, Calif.--Grappling for ways to halt the spread of plagiarism and other cheating in college, professors often get stuck on the idea that it's too late to change students' behavior by the time they reach college. But a growing number of campuses, backed by new research, are out to prove otherwise. Student behavior is affected by the communities we build, said Gary Pavela, the University of Maryland's director of judicial p ...
    Related: community service, state university, san diego, arts, comparison
  • Use Of Haptics For The Enhanced Musuem Websiteusc - 1,735 words
    Use Of Haptics For The Enhanced Musuem Website-Usc Use of Haptics for the Enhanced Musuem Website-USC Interactive Art Museum Our mission for the Enhanced Museum project is to explore new technologies for the exhibition of three-dimensional art objects (Goldberg, Bekey, Akatsuka, and Bressanelli, 1997; McLaughlin, 1998; McLaughlin, Goldberg, Ellison, and Lucas, 1999; McLaughlin and Osborne, 1997; Schertz, Jaskowiak, and McLaughlin, 1997). Although it is not yet commonplace, a few museums are exploring methods for 3D digitization of priceless artifacts and objects from their sculpture and decorative arts collections, making the images available via CD-ROM or in-house kiosks. For example, the C ...
    Related: orlando florida, temple university, computer graphics, ellison, strain
  • Use Of Haptics For The Enhanced Musuem Websiteusc - 1,745 words
    ... weden, Sjostrom (Sjostrom, 1997) and his colleagues have created a painting application in which the PHANToM can be used by the visually impaired; line thickness varies with the user's force on the fingertip thimble and colors are discriminated by their tactual profile. Marcy, Temkin, Gorman, and Krummel (1998) have developed the Tactile Max, a PHANToM plug-in for 3D Studio Max. Dynasculpt, a prototype from Interval Research Corporation (Snibbe, Anderson, and Verplank, 1998) permits sculpting in three dimensions by attaching a virtual mass to the PHANToM position and constructing a ribbon through the mass's path through the 3D space. Gutierrez, Barbero, Aizpitarte, Carrillo, and Eguidazu ...
    Related: systematic study, medical imaging, human brain, entertainment, separation
  • Vegan - 1,342 words
    ... valid importance in learning anatomy. But they are wrong, dissection is murder. All different kinds of animals such as cats, frogs, and pigs are either raised, stolen, or caught in their own habitat, this unbelievable amount of deaths often leads to a large decrease in the population of a particular species. Since the intent is to kill a large number of specimens as fast as possible, they are all shoved together into small containers and gassed to death. Some of the animals do not die immediately, but the animals die when they are injected with the preservative formaldehyde, this causes an intense burning sensation. Dissection is not necessary to learn anatomy, there are alternatives to ...
    Related: vegan, american public, dairy products, animal cruelty, television
  • Women And Aids - 1,473 words
    Women And Aids Understanding the Issues of Women and HIV/AIDS Rachel Seldin, Colgate University, Hamilton NY 13346 ABTRACT: Infection with the human immunodeficiency virus (HIV) had emerged as a major health problem for women in the United States. Family physicians can play an important role in the detection and care of HIV-infected women. The epidemiology and natural history of HIV infection in women were reviewed. HIV infection is now a leading cause of morbidity and mortality among young women in the United States, particularly women of racial and ethnic minorities. Most cases of acquired immunodeficiency syndrome (AIDS) in women occur as a result of injection-drug use or heterosexual tra ...
    Related: aids, american women, young women, care services, sexually transmitted disease
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