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Free research papers and essays on topics related to: case analysis

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  • Arctic Power A Case Analysis - 1,286 words
    Arctic Power - A Case Analysis ARCTIC POWER - A CASE ANALYSIS CURRENT SITUATION It is the summer of 1987. Arctic Power laundry detergent has contracted with the consulting firm of Smith and Jones, LTD to assist Arctic Power in determining their strategic direction and their product positioning. BACKGROUND AND HISTORY Arctic Power, a laundry detergent specially formulated to clean in cold water, is part of Colgate-Palmolive Canada family of products. Colgate-Palmolive Canada is a wholly owned subsidiary of the multinational corporation Colgate Palmolive. In 1986 Colgate-Palmolive had worldwide sales of $4.9 billion with profits of $178 million, with Colgate-Palmolive Canada having sales of $2 ...
    Related: arctic, case analysis, external analysis, current situation, senior management
  • Arctic Power A Case Analysis - 1,364 words
    ... .6 3.5 3.3 3.2 Removing tough stains 3.0 3.1 2.8 3.3 3.0 2.7 2.7 Being a good value for the price 3.1 3.1 3.3 3.1 2.8 3.0 2.4 Cleaning well in cold water 2.4 2.3 2.6 2.5 2.4 2.3 1.9 Competitive Analysis CPC's competitors consist of two large consumer packaged goods companies: Procter and Gamble--with annual sales exceeding $1 billion, and Lever Detergents--with annual sales in excess of $400 million. Both are subsidiaries of multi-national firms. Each firm has talented and experience marketers, but they compete in a low-growth market where increased sales could be achieved only by taking market share from competitive brands. While Tide and Arctic Power are equivalent brands in terms of c ...
    Related: arctic, case analysis, competitive analysis, environmental analysis, industry analysis, internal analysis
  • Waterford Crystal A Case Analysis Waterford Crystal History Of Waterford Crystal Waterford Glass Was Started By Two Brothers, - 1,601 words
    Waterford Crystal a case analysis Waterford Crystal HISTORY OF WATERFORD CRYSTAL Waterford Glass was started by two brothers, George and William Penrose, in 1783. It was the most notable of all Irish crystal companies. In 1799, the Penrose brothers sold Waterford Glass to the Gatchell family. The crystal industry was prosperous until 1825. Irish glass manufacturers began to slowly close due to high export duties, the economic depression, and a lack of capital. Waterford Glass was the last to close in 1851. It was reestablished nearly a century later by Charles Bacik and Bernard Fitzpatrick. In 1947, they set up a factory in Waterford, Ireland. A turning point in the company's history came in ...
    Related: case analysis, crystal, glass, history, economic depression
  • Waterford Crystal A Case Analysis Waterford Crystal History Of Waterford Crystal Waterford Glass Was Started By Two Brothers, - 1,606 words
    ... ts after the purchase of Wedgwood. Management thought that they could decrease this debt level through savings from the operations of the two companies. Wedgwood China, famous in both British and Japanese Markets for quality, was a 200 year old company based in England. Wedgwood had 18 factories and 6,600 employees while Waterford only had 5,300 employees at the time of the purchase. The company made fine bone china with a high quality image though the market was controlled by porcelain china. The fine bone china attracted people because it was made very thin and translucent giving it a delicate and eloquent appearance. The core competencies of the two companies as well as the strategies ...
    Related: case analysis, crystal, glass, history, operating expenses
  • Kodak - 1,283 words
    Kodak INTRODUCTION Team Commander was tasked with providing a case analysis on Case 8, Kodak: Taking Pictures-Further. In doing so, Team Commander has provided a summary of the important case facts, current history and trends, strategic position, strategic plan, implementation plan, and the anticipated outcome. CASE SUMMARY In the fall of 1998 Kodak entered the digital camera market. Their goal was "to change the clarity, usability, and life of Kodak moments- to make them bigger, better, and more enduring." Kodak set out to achieve this goal by supplying the digital camera market with its Digital Photograph Kit. The kit provided the home user with everything they need to take and share digit ...
    Related: kodak, core competencies, case facts, marketing department, photograph
  • Organization Study - 741 words
    Organization Study Case Analysis #3 BA 510 Managing People and Organizations Dr. Gerald Zeitz Chapter Thirteen, Concluding Case 2 Zhen Zhang 1.What type or types of power does Anita Rod*censored* appear to rely upon? Based on my observation, Mrs. Anita Rod*censored* heavily relies on Expert, Referent, and Information power. According to the textbook, Expert power is based on the possession of expertise that is invaluable to the company and its employees. From the case discussion, we could see that, due to her diligent work, Anita Rod*censored* is able to possess firsthand information about the company's products and customers and integrate such information into the final value-added product ...
    Related: higher level, charismatic leader, third edition, stockholder, referent
  • Problem - 885 words
    Problem The problem with the Honda Motor Company is the issue of whether or not to integrate two very different cultures, American and Japanese. In order for Honda to be competitive and successful in the global market, the Japanese division needs to adjust their current management style. If they should decide to model their operations after their successful American division, they will face many conflicting cultural differences that will make the transition difficult. By adopting some of the American business culture into their business operations, the Japanese division will once again become successful. Factors of the Case-Analysis The Honda Motor Company has come to the realization that it ...
    Related: global market, case analysis, japanese managers, realization, responding
  • Starbucks - 1,192 words
    Starbucks II. Starbucks Mission Statement Establish Starbucks as the premier purveyor of the finest coffee in the world while maintaining our uncompromising principles as we grow. The following six guiding principles will help us measure the appropriateness of our decisions. Provide a great work environment and treat each other with respect and dignity. Embrace diversity as an essential component in the way we do business. Apply the highest standards of excellence to the purchasing, roasting, and fresh delivery of our coffee. Develop enthusiastically satisfied customers all of the time. Contribute positively to our communities and our environment. Recognize that profitability is essential to ...
    Related: starbucks, pacific rim, first year, essential component, contrast
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