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Free research papers and essays on topics related to: product design

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  • Article 2b - 1,404 words
    ... consequences. Software is routinely released with many serious, known defects because companies seek short-term profits, while sacrificing long-term customer satisfaction, to meet ship dates. Companies fear being exploited by the competition if knowledge of the defects was released. A software defect is a material breach of the contract for sale or license of the software if it is so serious that the customer can justifiably demand a fix, cancel the contract, return the software, and demand a refund. If the defect is not material, then the customer is probably stuck with the program, and entitled to at most, a partial refund. Article 2B will make it easier for software publishers to refu ...
    Related: personal injury, uniform commercial, product design, stuck, developer
  • Colgate In Argentina - 2,186 words
    ... hoose to market Colgate Total toothpaste in 4.2, 6, and 7.8 ounce squeezable tubes. Considering that 84.5 percent of Argentines live in urban areas, Colgate-Palmolive could achieve greater economies of scale and better measure correlation between promotions and sales by distributing Colgate Total through larger, more modern grocery store chains located in densely populated, cosmopolitan Buenos Aires and Southern Santa Fe. As stated earlier, Colgate-Palmolive should market Colgate Total toothpaste to younger, married, middle class, Argentine women to fulfill their needs for value (longevity of product benefits requires fewer brushings per day than regular toothpastes to achieve similar be ...
    Related: argentina, colgate, wall street journal, competitive advantage, profit
  • Culture In International Marketing And Buyer Hehavior - 1,137 words
    ... s are all dictated by culture. Culture prescribes the manner in which people satisfy their desires. Not surprisingly, consumption habits very greatly. The consumption of beef provides a good illustration. Some Chinese do not consume beef at all, believing that it is improper to eat cattle that work on farms, thus helping to provide foods such as rice and vegetables. The Culture Sensitivity of Markets: Markets can be divided into consumer markets and industrial markets. Consumer markets can be further subdivided into durable goods markets and nondurable goods markets. A further profitable distinction in the international market place is to divide durable goods into technological products ...
    Related: buyer, buyer behavior, global culture, international marketing, local culture, marketing, marketing process
  • International Competition - 1,057 words
    ... nding out what the customer wants is one of the problems marketing research tries to solve. Marketing research has been defined as trying to analyze marketing problems scientifically. It studies people as buyers and sellers, examining their habits, attitudes, preferences, dislikes, and purchasing power. It often studies specific segments of a population, such as teenagers, high-income groups, or senior citizens. Marketing research also investigates distribution systems, pricing, promotion, product design, packaging, brand names, and almost every aspect of the seller-buyer relationship. Marketing research is divided into a number of sub areas. Advertising research attempts to find out the ...
    Related: international competition, online advertising, consumer goods, product design, careers
  • International Marketing - 916 words
    International Marketing International Marketing Proctor & Gamble originated in 1837, when William Proctor and James Gamble formed a partnership in Cincinnati, Ohio. The partnership flourished making the company a gaining name as principled manufacturer of high quality consumer goods sold at competitive prices. By 1992 Proctor & Gamble was a multinational company with annual sales of almost $30 billion profits exceeding $1.8 billion, and a reputation for quality products, high integrity, strong marketing, and conservative management. When P&G grew they became more and more interested in foreign markets. In 1992 they had sold their products in more than 140 countries around the world. In 1991 ...
    Related: international marketing, marketing, brand image, goods sold, proctor
  • International Trade Theories - 1,182 words
    ... ods produced by the same industry. Intra industry trade accounts for approximately 40 per cent of world trade(Mahoney, Trig, Griffin, Pustay, 1998). Linder believed that international trade of manufactured goods occurred between countries at the same stage of economic development that shared the same consumer preferences. Therefore the country similarity theory consists of the value that most trade in manufactured goods should be between nations with similar per capita income, and that intra industry trade in manufactured goods should be common (Mahoney, Trig, Griffin, Pustay, 1998). International Product Life Cycle Theory (IPLC) The International product life cycle theory is a valuable ...
    Related: international competitiveness, international trade, trade flows, world trade, market share
  • It Technology - 2,321 words
    ... because it is in a soluble form (primarily lead oxide) that can leach 15, while the lead contained in the glass funnel and in the faceplate is in an insoluble form. Cadmium Cadmium is present in certain components, including chip resistors, infrared detectors, semiconductors, older CRTs and is sometimes present in plastics as a stabilizer. Cadmium represents approximately 0.009% of a PC by weight 16. Based on the total number of disposed PC's in Canada in 2000, this translates to 2.0 tons of cadmium. Based on the prediction that 47,821 tones of PCs and monitors will be disposed in 2005 and assuming that the average composition of this equipment will not change significantly by that year, ...
    Related: computer technology, technology, hewlett packard, european union, screw
  • Managing Technology - 2,357 words
    ... y Business 419 Evans Consoles And It's IT Strategies and Advantages For: Professor G. Trites November 26, 1999 Nathan Laviolette 961121 We define information technology (IT) to include not only computer technology (hardware and software) for processing and storing information, but also communications technology for transmitting information. Advances in computer and communications technologies have enabled firms to pursue IT investments. This will help them to gain maximum advantage from their knowledge assets-to leverage the knowledge of individual employees to the benefit of other employees and the organization as a whole. Businesses have strived to achieve a competitive advantage in th ...
    Related: communications technology, computer technology, information technology, information technology it, managing, technology, technology infrastructure
  • Material Selection For Automotive Spaceframes - 1,167 words
    Material Selection For Automotive Spaceframes Material Selection for Automotive Spaceframes Aluminum usage in automobiles and light trucks has been climbing steadily. Even more important, auto manufacturers are beginning to see aluminum the way aircraft manufacturers do - as the basic structural material for their vehicles. Increasingly, in the case of carmakers, that thinking begins with an aluminum body structure such as the spaceframe. It's a new and potentially powerful trend. As recently as 1990, there were no aluminum-structured passenger cars in production anywhere in the world. The closest thing was the HMMV (Hummer), at that time strictly a military vehicle. As of 1997, there were s ...
    Related: automotive, selection, joint venture, more important, operations
  • Mike Porter Researches - 4,691 words
    Mike Porter Researches Michael Porter On How To Marry Strategy & Operational Effectiveness The Harvard management guru argues that operations & strategy must fit to create a sustainable competitive advantage. For almost two decades, managers have been learning to play by a new set of rules. Companies must be flexible to respond rapidly to competitive and market changes. They must benchmark continuously to achieve best practice. They must outsource aggressively to gain efficiencies. . . Positioning -- once the heart of strategy -- is rejected as too static for today's dynamic markets and changing technologies. According to the new dogma, rivals can quickly copy any market position, and compet ...
    Related: michael porter, mike, porter, researches, technological progress
  • Service Characteristics - 3,135 words
    Service Characteristics 1. Service Mechanism or Process: For each category of customer it is necessary to describe the service process. This is usually expressed as a probability distribution for service times; for example, service times might be normally distributed or uniformly distributed. At the least, we need to state the average time it takes for a server to serve a customer and the variance or standard deviation of the service time. We decline  = average service rate possible per server in customers/unit time so 1/ is the average service time. 2. Queue Discipline When customers are in the queue, the system must have operating rules that determine which customer to serv ...
    Related: raw materials, customer satisfaction, nineteenth century, satisfy, exclusively
  • Service Characteristics - 3,088 words
    ... re usually conventional units of time, most frequently weeks, although one-day, two-week, and one-month time buckets are not uncommon. The time buckets need not be the same for the entire schedule. Each product has its own MPS, and there is also an overall master schedule that synthesizes the requirements for ll products or a group of products that share facilities. The bill-of-materials (BOM) file lists for each end product all assemblies, subassemblies, components, and raw materials necessary to produce the product. A BOM file includes information about how many units of each item are needed for each higher-level item in the product hierarchy (and possibly for the end product itself), ...
    Related: over time, product design, production system, schedule, patient
  • Star Appliances Inc 5 Year Plan - 4,569 words
    ... re popular on the Hungarian market although their market shares are still low, approximately 8 percent. For example, many American companies are exporting products to Hungary from their European subsidiaries and warehouses. Whirlpool Hungary: Whirlpool Corporation established its Hungarian headquarters Whirlpool Hungary in 1992, which is 100 percent owned by Whirlpool Europe. Whirlpool Hungary is only involved in distribution, logistics and marketing activities and products arrive in Hungary from the company's Western European factories. Currently, Whirlpool Hungary has a nationwide partner and servicing network. Whirlpool Hungary sold about 200 000 white goods in 1998, which corresponds ...
    Related: appliances, home appliances, marketing plan, star, american free
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