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  • Marshall Mcluhan - 1,493 words
    Marshall Mcluhan Author and social theorist Tom Wolfe once commented on Canadian professor Marshal McLuhan's mantra, "the medium is the message" saying: The new technologies ... radically alter the entire way people use their five senses, the way they react to things, and therefore, their entire lives and the entire society. It doesn't matter what the content of a medium like t.v. is ... 20 hours a day of sadistic cowboys caving in peoples teeth or ... Pablo Casals droning away on his cello. How is it that violence and the arts are effective in the same manner? Wouldn't the content be the most important factor in analyzing a television program? To understand Marshall McLuhan's theories the r ...
    Related: marshall, marshall mcluhan, mcluhan, spend time, human race
  • Hacking For Money - 1,941 words
    ... sign my own operating system from the ground up when I can take the work done by Linus Torvalds and the hundreds of other skilled programmers around the world, and bend it to my whim? This is a much more flexible system than one in which I must depend on Microsoft to provide me with every convenience I desire. How does this apply to the arts, though? Software is almost universally the kind of thing that is constantly being altered, updated, and optimized. Art is generally considered a thing that is made once and finished afterwards. I don't plan on remixing or modifying my Elvis Costello and the Attractions CDs. But should our copyright and licensing laws necessarily prohibit those who w ...
    Related: hacking, world wide web, marshall mcluhan, hard drive, advertising
  • Money As A Medium - 882 words
    Money As A Medium Money as a Medium Marshall McLuhan's lasting contribution is his vision of the ways technology affects and changes history and culture. McLuhan proposes that technologies are not mere add-ons to who and what humans are but, rather, alter them as though the technologies really are extensions of humans. Technology determines culture and history to the extent that it "shapes and controls the scale and form of human association and action." The introduction of money affected culture in that this new technology gave rise to accelerated change and growth within society. Money increases the volume and diversity of trade and it facilitates the exchange of goods and ideas. It also p ...
    Related: medium, foreign trade, daily life, eighteenth century, mediate
  • Process Paper - 748 words
    Process Paper The birth of my son is the most incredible event in my life. Unfortunately, he didnt come with an instruction manual; rather he seemed to come with a mother-in-law who knows everything. The joy of having my son was to some extent lessened because of the difficulties associated with changing his diaper. However, in a short amount of time I mastered the art of diaper changing. I am going to explain the art of diaper changing in three basic steps: the preparation, the process and the clean up. The preparation step is very important. I have learned through trial and much error that organization is key. I have determined my sons changing table is the best place to change him. It is ...
    Related: mother in law, flat tire, marshall mcluhan, wearing, proud
  • Rhetoric Is The Medium - 1,091 words
    Rhetoric Is The Medium Marshall McLuhan was a Canadian communications theorist and educator. He taught in Canada and the U.S. He gained fame in the 1960s with his proposal that the electric media had a greater influence on the people than the information itself. This man who examined the electronic media, and the emergence of a Global village, was also the man who spent most of his life studying the power of rhetoric in relation to those ideas. Herbert Marshall McLuhan was born on July 21, 1911. He is a figure in twentieth century history that has influenced the minds of many. His work included the idea of the world creating a global village where we are going back to our tribal senses, the ...
    Related: medium, rhetoric, world system, century history, index
  • Rhetoric Is The Medium - 1,096 words
    ... he process of consciousness itself, on a world scale, and without any verbalization whatever. Such a state of collective awareness may have been the preverbal condition of men (http://www.ualberta.ca/~cguertin/gesture.htm). The internet is bringing us back to our tribal life. McLuhan states, We are creating a planet of persona (www.beauliuehome.com/McLuhan/mcweb.html). Although it is an electronic village, it is uniting the world, and will eventually draw us back to our roots in a tribal society. However, it would be an electronic tribal society. He also proclaimed, We look at the present through a rearview mirror. We march backwards into the future. (http://www.mcluhanmedia.com/index.ht ...
    Related: medium, rhetoric, electronic devices, creative process, awareness
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